Store Management and Technical eCommerce Services
Store management is the core of what we do. We run Amazon and Shopify accounts end to end: listings, catalog data, orders, account health, daily operations. Around that core sit the services that make a store easier to run: Shopify development and Liquid code, supplier CSV processing, listing SEO, PPC, and conversion work. Seven services, one small team that knows your catalog.
Seven Services, One Coordinated Team
Store management comes first. Everything else exists to make the store stronger. Each card links to a full page with scope, pricing, and project examples.
Full Store Management
Our flagship service. We run your Amazon or Shopify store end to end: listings, orders, account health, inventory, and a weekly report. From $899/month.
Learn More →Shopify Development
Liquid code, custom sections, theme customization, page speed, app integration, and automations with Shopify Flow and the Admin API.
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Catalog & CSV Processing
Raw supplier CSV and Excel feeds turned into clean, variated listings. Bulk uploads via Matrixify on Shopify and flat files on Amazon.
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Amazon SEO & Listings
Keyword research, listing copy that reads like a person wrote it, backend search terms, and A+ Content that lifts ranking and conversion together.
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Amazon PPC Management
Campaign structure, bid discipline, and search term pruning that turn ad spend into margin. Works best on top of a healthy, well-managed catalog.
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Shopify CRO Optimization
Home, collection, product, and cart pages tuned for conversion, plus abandoned checkout, post-purchase, and winback email flows.
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eCommerce VA Services
A trained VA team running uploads, orders, and customer messages from documented SOPs, with senior review before anything touches your account.
Learn More →What Does Full Store Management Actually Cover?
Everything a store needs to run well without you doing it. One coordinated team owns your account: catalog upkeep and flat file fixes, order processing, inventory monitoring, account health and cases on Amazon, theme and app upkeep on Shopify, customer messages, and a short weekly report. Plans start at $899/month and can cover both platforms.
See the Results page for the full managed-account case study, including the starting problem, the work completed, and the available screenshots.
- Listings, catalog data, and account health handled weekly, not when they break.
- Orders, inventory, and customer messages worked from documented SOPs.
- Amazon and Shopify under one roof, so pricing and stock stay consistent.
- A weekly report covering what changed, what moved, and what's next.
Most sellers don't need another quick fix. They need a team to actually run the store.
What If Your Shopify Store Needs Code, Not Another App?
Apps solve generic problems. Your store's problems usually aren't generic. We write Liquid: custom sections, template changes, metafield display, checkout and cart tweaks. We fix page speed instead of installing something that promises to. And we build automations with Shopify Flow and the Admin API so the store runs itself more each month.
Technical SEO on Shopify is part of the same work: structure, speed, and clean markup are one job, not three.
- Custom Liquid sections and templates instead of app bloat.
- Theme customization and page speed work on any theme.
- Shopify Flow and Admin API automations for tagging, inventory, and alerts.
- Technical SEO handled by the person who wrote the code.
Every app you avoid is one less monthly fee and one less thing slowing your store down.
How Does a 12,000-Row Supplier File Become a Live Catalog?
Suppliers send data made for warehouses, not for storefronts. Sizes in three formats, images missing or misnamed, descriptions that stop mid-sentence. We clean and restructure the feed, build the variant logic, map the images, and upload in bulk: Matrixify on Shopify, flat files on Amazon. The result is a catalog structure the team can validate before a bulk upload and maintain after it goes live.
For a closer look at the method, read our guide to diagnosing and fixing suppressed ASINs at scale. The Results page documents one completed catalog recovery project.
- Supplier CSV and Excel feeds cleaned, deduplicated, and restructured.
- Size and color variants built correctly the first time.
- Bulk uploads via Matrixify and Amazon flat files, not hand entry.
- Suppressed and stranded listings diagnosed and restored in bulk.
If your products aren't live, nothing else on this page matters yet.
How Do You Grow Amazon Revenue Without Burning Margin?
Listings first, then ads. A campaign pointing at a weak listing pays for traffic that doesn't convert. So we start with keyword research, listing copy, backend search terms, and A+ Content. Then we rebuild the campaign structure: branded, non-branded, product targeting, and category split cleanly, with ongoing negatives, bid work, and search term pruning.
Reporting is tied to the measures agreed for the account. The Results page shows the full kitchenware case study without turning it into a promise for every campaign.
- Listing SEO for ranking and conversion before ad spend scales.
- Campaign structure split by branded, non-branded, product, and category.
- Ongoing negatives, bid discipline, and search term pruning.
- Reporting tied to margin, not to spend for its own sake.
If ACoS looks fine but profit doesn't, the problem is structure, not budget.
Who Handles the Daily Work When You Stop Doing It?
Product uploads, order checks, customer messages, inventory coordination, catalog hygiene. None of it is hard, all of it is constant, and it eats founder weeks. We run this work with a trained VA team working from documented SOPs, with senior review on everything before it touches your account.
Available through Upwork with hourly tracking. Clients report spending less than an hour a week on operations after handover.
- Listing hygiene, catalog fixes, and alert monitoring.
- Customer support workflows with clear response targets.
- Order checks and inventory coordination with your suppliers.
- SOPs and recorded training so nothing depends on one person's memory.
Checking in once a week instead of every morning. That's the whole point.
VA Services & Ops Outsourcing →
Questions Sellers Ask About Our Services
What services does SMI Seller Solutions offer?
Seven services built around one core. Full store management for Amazon and Shopify is the flagship. Around it sit Shopify development with Liquid code and automations, catalog management with supplier CSV processing, Amazon SEO and listing optimization, Amazon PPC management, Shopify CRO, and trained VA support. Everything is available directly or through Upwork with escrow-backed contracts.
What does full store management include and what does it cost?
The day-to-day running of your store: listings and catalog upkeep, order processing, inventory monitoring, account health and case work on Amazon, theme and app upkeep on Shopify, customer messages, and a short weekly report. Plans start at $899/month and can cover both platforms if you sell on both.
Do you build or customize Shopify themes?
Yes. Liquid code, custom sections and templates, theme customization, page speed work, app integration, and automations with Shopify Flow and the Admin API. Technical SEO on Shopify is handled by the same team, so the code and the search side stay consistent.
Can you turn supplier CSV files into live listings?
Yes, this is a specialty. We take raw supplier CSV or Excel feeds, clean and restructure the data, build the variants, map images, and upload in bulk using Matrixify on Shopify and flat files on Amazon. We've processed catalogs between 10,000 and 30,000+ SKUs this way, mostly for workwear, industrial, and apparel brands.
How do you manage Amazon PPC campaigns?
We rebuild campaign structures split by branded, non-branded, product targeting, and category campaigns, then run ongoing negative keyword management, bid work, and search term pruning. Reporting is tied to the measures agreed for the account, including ACoS, TACoS, and contribution margin where the required data is available.
How do you improve Shopify conversion rates?
We start with the store's own analytics and customer journey, then prioritize the pages and flows creating the clearest friction. Work can include home, collection, product, and cart pages plus abandoned checkout, post-purchase, and winback email flows.
Do you work with both Amazon and Shopify stores?
Yes. We work with brands on Amazon US, UK, DE, FR, ES, and IT, and with Shopify stores primarily in the US and UK. Many clients run both channels, and one team managing both keeps catalog, pricing, and inventory consistent across them.
Let's Look at Your Account Together
Free 20-minute audit. We open your account live on the call and tell you what we'd fix first, whether you hire us or not.