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Theme Work, Liquid Code, and Store Automations
Shopify Development & Liquid Code

Shopify Development, Liquid Code & Automations

We write the Liquid, build the custom sections, and wire the automations so your store works the way your business actually runs. No template-hacking, no app-stacking. Just clean code that your store owns.

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5+ years of Shopify & Liquid work
100,000+ SKUs managed since 2019

What Shopify Development Includes

We handle the full technical side of a Shopify store: Liquid code, theme work, speed, apps, and automations. No handing you off to a separate dev team.

Theme Customization

Custom sections and templates

Custom Liquid sections, product templates, collection layouts, and metafield-driven content blocks built to match your catalog and your merchandising strategy. Not a page builder workaround.

Liquid Code

Clean, maintainable Liquid

Custom Liquid logic for pricing rules, variant handling, conditional content, and data display that your theme does not support out of the box. Written to be read and maintained later.

Page Speed

Speed audits and fixes

We measure, diagnose, and fix what is slowing your store down: unoptimized images, render-blocking scripts, heavy app injection, and oversized Liquid renders. Speed work ships as part of every development engagement.

App Integration

Setup and configuration

Reviewing your app stack, configuring the ones that earn their keep, and building native replacements for the ones that do not. Fewer apps means fewer monthly bills and a faster store.

Automations

Shopify Flow and Admin API

Inventory alerts, auto-tagging, order routing, customer segmentation, and any workflow you are doing manually that Flow or the Admin API can run automatically. Every automation means one less task on someone's list.

Technical SEO

Built in, not bolted on

Clean heading hierarchy, structured data, fast load times, and proper markup from the first line of code. Technical SEO is not a separate service. It is how every section we ship is written.

The Shopify Problems We Take On

Shopify development makes the most sense for stores in these situations:

Stores fighting their theme

You need a custom product section, a specific collection layout, or a metafield-driven block and your theme does not support it. We build it directly into the theme.

Stores buried in app subscriptions

You are paying for six apps that do things a developer can build natively. We replace them with theme code and cut the recurring costs.

Stores stuck on manual workflows

Tagging orders, routing inventory alerts, updating metafields by hand. Flow and the Admin API can run these. We build the automations.

Stores that load too slowly

Your store scores poorly on Core Web Vitals and you are losing conversions. We audit the speed problems and fix them at the code level.

Common Projects We Take On

These are the kinds of development projects we run regularly. Each one starts with a scoped audit and a written plan.

Custom Sections

Product pages, collection pages, and landing sections

Custom product page sections for size guides, spec tables, compatible-product grids, and metafield-driven content. Collection page filters and custom sorting logic. Landing page sections that merchandise products the way your catalog needs.

Speed Cleanups

Core Web Vitals and Lighthouse audits

We run a full speed audit, identify exactly what is dragging scores down, and fix it: image optimization, script deferral, unused CSS removal, app injection cleanup, and Liquid render optimization. You get a measurable before-and-after report.

App Replacement

Rebuilding app features as native code

We audit your app list and identify which ones can be replaced with native Liquid, CSS, and JavaScript. Metafield display, custom badges, size guides, quick-view modals, and wishlist features are common candidates. You keep the functionality and stop paying the monthly fees.

Catalog Imports

Matrixify-driven imports wired into the theme

Large supplier CSV catalogs imported into Shopify via Matrixify, with metafields, variants, and images mapped correctly. The theme gets updated so imported products display properly on day one, with all custom sections and metafield references working.

Cart and Checkout

Cart page and checkout tweaks

Cart page customizations, upsell and cross-sell sections, cart notes and special instructions handling, and checkout extensibility within what Shopify permits. We work inside the platform's capabilities and push them as far as they go.

Flow Automations

Workflow automation with Flow and Admin API

Auto-tagging orders by SKU, routing low-stock alerts to the right person, triggering email flows based on order status, updating customer metafields after purchase. Every automation means one less manual step in your day.

How We Work

Development starts with the store problem, not a list of fashionable features

We inspect the current theme, apps, data, and customer path before proposing work. The written scope explains what will change, what will stay, and what the store owner needs to provide. For documented commercial outcomes, see the Results page rather than a repeated headline here.

Read the documented Shopify result →
What We Will Check First

We look for the simplest fix that solves the problem. Sometimes that is Liquid code. Sometimes it is an existing theme setting or removing an app that is doing more harm than good.

Frequently asked questions about Shopify development

Do you work with our existing theme or build from scratch?

Both. Most work starts with your existing theme: custom sections, template modifications, Liquid tweaks, and speed fixes on top of what you already have. If a theme has structural issues that make it harder to maintain than to replace, we build from scratch on a clean foundation. The recommendation comes out of the free audit.

Can you replace paid apps with native theme code?

Sometimes. We first check what the app does, what data it stores, and whether a native theme feature can replace it safely. Metafield displays, custom badges, size guides, and similar storefront features are common candidates for Liquid and JavaScript.

How are Shopify development projects priced?

Every project is scoped in writing after a free audit. We review your store, understand what needs to be built or fixed, and provide a flat scope with deliverables and timelines. There is no fixed price sheet because development work varies widely: a speed audit is different from a full theme rebuild. The audit produces a written scope before any commitment.

Do you handle ongoing maintenance after the build?

Yes. After a development project wraps, we offer ongoing maintenance and support. For stores that want someone managing the full operation, this naturally bridges into full store management starting from $899/month, which covers listings, orders, inventory, account health, and weekly reporting on top of technical upkeep.

Is technical SEO included in Shopify development work?

Yes. Technical SEO is part of every development engagement. Clean markup, fast page speed, proper heading hierarchy, structured data where it helps, and mobile-first thinking are not separate line items. They are how the code gets written from the start. We do not ship a section that looks good and loads slowly.

Frequently combined with Shopify development

Store Management →
After the development work ships, full store management keeps everything running. From $899/month.
Catalog & CSV Processing →
Large supplier CSV imports wired into the theme via Matrixify so products display correctly on day one.
Shopify CRO →
Development provides the clean foundation. CRO runs the tests and dials in the conversion numbers.

Related Services

Store Management

Full store management from $899/month. Listings, orders, inventory, and weekly reporting.

Shopify CRO

A/B testing, UX improvements, checkout flow optimization, and page speed work.

All Services

See the full list of seven services: store management, development, catalog processing, and more.

Ready to get your store the code it needs?

Book a free 20-minute audit. We will look at your store together, identify what needs building or fixing, and scope the work in writing before any commitment.

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